We want you to help us highlight how important it is to choose sustainable clothing. The first step is to wear it! There are a lot of other things you can do to help. You could make our mantra, “Wear Me, Love Me, Mend Me, Pass Me On”, yours too. It’s easy.
Here’s a few things you can do:
– commit to wearing clothing more than once before washing.
– repair (rather than replace) clothes when needed.
– give unwanted clothes to friends, family or charity.
Shopping smart and buying things you really love is a good ethos to have. Quality, designed-to-last clothing that you’ll come to adore over time doesn’t mean a hefty price tag either. We design our clothing to look great. To do the distance. And to never be much of a stretch for your wallet.
If you’re unsure about something, ask yourself these simple questions. They’ll help you make sure you ‘LOVE’ it.
How will you wear the garment?
What will you wear it with?
Will you wear it at least 30 times?
Is it a trend that will go out of fashion? Or is it a classic?
Is it made to last?
Is it easy to care for?
Don’t forget to give attention to how you store clothes, It can help them last even longer.
We can’t ignore that sometimes, you do tire of a piece of clothing. (It happens to the best of us). Maybe it’s simply as it no longer fits. In this case, we think the best option is give it to someone who can use it
All our garments comply with general performance standards set by the clothing retail industry. There may be some shrinking and a little bit of twisting but anything is well within acceptable limits. To really minimise any twisting or shrinking we recommend that the wash temperature doesn't exceed 40º centigrade or 104º Fahrenheit and you use a standard or delicate wash cycle. You should reshape your garments before drying on a line or laying flat.
Washing at temperatures above 40º or tumble drying can affect the dimensional stability of the garment. It can also cause fading of your garment.
ALWAYS CHECK THE LABEL! SOME GARMENTS ARE DRY CLEAN ONLY!
Wash at 30C or below, do not tumble dry, line dry and only iron when necessary.
Dry Clean Only!!
Wool baseball caps should be hand washed using cool water and a mild detergent designated for wool. Be gentle and don’t scrub or twist the fibers. Rinse well in cool water and roll gently in a thick towel to absorb most of the moisture. Allow to air dry on a head-shaped object. If you dry your wool cap on your own head, it will conform to the precise shape of your head.
If your cap gets wet in the rain, allow to air dry. To remove sweat marks, see hand washing instructions below.
Inside each garment we place a care label on all products to give you instructions on the optimal way to care for your item. If the label says "Dry Clean" or "Dry Clean Only," follow those instructions.
Unless you are very experienced at the laundry, always follow the "Dry Clean Only" labels and take the garment to a professional cleaner. The label means that water or excessive agitation will probably damage the garment. Think of a structured suit. Even if the outer fabric is washable-like polyester-the inside structure of interfacings that give the garment its shape will not hold up in water.
Most unstructured or soft items like sweaters that have the "Dry Clean" label can be hand washed. Read the label for fiber content, if you are not familiar with the fibers, do as the label asks.
This seems so simple, but we often forget that the sink that you are using for hand washing clothes needs to be spotlessly clean. Kitchen sinks can have traces of grease that will transfer to clothes. Bathroom sinks may have traces of skin care products that will bleach fabrics.
When hand washing clothes, the water should always be cold or tepid, never over 29 degrees Celsius (85 degrees Fahrenheit). Hot water can cause color bleeding or shrinkage.
You should always fill the sink or tub with water before adding the items to be washed. The force of running water can actually stretch some fibers. If you need to add more water, you must deflect the force of the water with your hand or a cup.
When hand washing, use one teaspoon (measure it!) of gentle liquid detergent. You do not need lots of bubbles to get a clean garment. Lots of bubbles just means lots of rinsing or a garment with detergent residue left in the fibers. Always add the detergent to the water before adding clothes and give the water a quick stir to be sure the detergent is dissolved and distributed well.
Leaving plenty of room in the sink (never overload), submerge the fabric in the water. Be sure that the garment is completely saturated. Allow the garment to soak for at least five minutes and then gently swish it through the water. Never twist or scrub the fabric, or you may have stretching.
Lift the garment from the sink and drain away the soapy water. DO NOT WRING the garment! Fill the sink with clean, tepid water and put the garment back in the sink to rinse. Swish through the water. Repeat this step until no suds are seen.
If the garment is very lightweight like lingerie, it can be hung to drip dry immediately after rinsing. Always use a padded hanger that will not rust to prevent stains on the garment.
For heavier items like sweaters, place the freshly rinsed garment flat on a white, thick towel and roll up to absorb the water. You may want to repeat this step with a second dry towel.
Next, place the garment on a flat surface to dry in a well-ventilated room. Do not toss in a hot clothes dryer or dry next to direct heat. For knitted items, you should be sure the garment is reshaped before drying. If heavy items are hung, they will stretch or get marks on the shoulders from the hanger due to the weight.
When drying items on a flat surface, flip the garment a couple of times to speed drying time.